April Fool's Press Releases

Remember these?
 
Facts at a Glance, April Fools 1985-1993, internal memo
Serious Fun in the Sun, Hemispheres magazine, April 1993
 
Sun Microsystems' April Fool's Press Release, Ferrari, 1987
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April Fool's 1987

Target: Bill Joy, Vice President of Research

Float his brand new Ferrari in landscape pond. Provide a rubber raft, life preserver and paddle for him to retrieve the car. Joy sets off car alarm climbing out of raft into car. See second photo.
 
 
Sun Microsystems' April Fool's Press Release, All the Wood Behind One Arrow, 1990
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April Fool's 1990

Target: Scott McNealy, President and CEO

Response to Scotts favorite quote describing the Sun corporate strategy "All the wood behind one arrowhead." Construct a 60 foot arrow extending through his administrator's office, through Scott's office and through his 5th floor window and 12 feet out over the front entrance of the building.
 
 
Sun Microsystems' April Fool's Press Release, Steinhart, 1991
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April Fool's 1991

Sun Adds Depth to Desktop Family with Entirely New Workgroup Environment
Include: Saline-Powered 3-D Graphics Models, High-Delivery SCUBA Devices

The SunDunk division of SunStruck, a recently-spun-off new wholly-owned subsidiary of Sun Microsystems, Inc. today unveiled the world's first fully-underwater desktop environment based on the radically new SHARK desktop computers: the SHARKstation(tm)1 family.
Read press release.
 
 
Sun Microsystems' April Fool's Press Release, SunPuck, 1992
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April Fool's 1992

SunStruck Introduces Another Business Unit, SunPuck; Three New Shark Systems at New Palo Alto Headquarters
SunStruck/SunPuck Ices the Competition with Expanded Product Line

SunStruck, the pranks subsidiary of Sun Microsystems, Inc., today announced its newest business unit, SunPuck, and the latest in its continuing sereis of SHARK(tm) systems.
Read press release.
 
 
Sun Microsystems' April Fool's Press Release, Grand Prix, 2001

April Fool's 2001

Emotons and Stakes Run High at Formula Sun One Grand Prix Championship

SunStruck, the pranks division of Sun Microsystems, Inc., today announced the first-ever Clocktower Grand Prix – the Silicon Valley "Formula Sun ONE" race – to provide a true test of executive-rank driving abilities and tolerance to public humiliation. The championship race features unsuspecting execs Eddy "Andretti" Zander and "Mika" McNealy, who will drive modified Formula 1 race cars (aka golf carts) designed to provide an exciting, yet arduous race.
Read press release.
View Grand Prix course map.
 
 
Sun Microsystems' April Fool's Press Release, Eco Box 2007
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April Fool's 2007

Sun Introduces Next-Generation OpenWork Facility for Mobile 21st Century Workforce
Project EcoBox – An Extraordinarily Silly Idea

Sun Microsystems, Inc., today unveiled Project EcoBox, the latest in its popular line of Solarium(tm) shipping container-based products, and the cornerstone of the upcoming 3.0 release of Sun's OpenWork program, which is leading the mobile employee revolution. Project EcoBox is an ecologically-friendly variation on Sun's popular Project Blackbox and has been specially designed for "C" level executive occupancy. This newest portable "green" office will become the headquarters for Sun CEO Jonathan Schwartz and CTO Greg Papadopoulos, effective immediately.
Read press release.